fitbanker: Mount Kilimanjaro Challenge
Fitbanker is a startup who are working to transform the lives of a billion people through health, nutrition and fitness.
Raccoon Documentary filmmaker Adrian was hired to create an inspiring 4-minute film. The film was created with the intention to encourage people with no mountaineering experience to sign up to Fitbanker’s Kilimanjaro leadership challenge. Adrian’s brief was to interview one of the previous successful trekkers and combine his interview footage with the amateur footage captured on mobile phones during the climb.
Adrian’s film for Fitbanker will be used on their website, on social and for their various campaigns throughout the year; bringing awareness to investors, donors and the media about the core messages of their organisation.