Partnering with sportswear brand, Reebok and global clothing distributor, Powerplay Brands - we were approached to produce video and stills content during a stakeholder product launch, held at the Fitzrovia venue, Vanilla.

Raccoon filmmaker, Joe was briefed to capture this each part of the launch event, starting from the champagne reception, leading to the catwalk show and Reebok senior team speeches. Working in tandem with Raccoon photographer, Andreas - they both captured engaging content of the launch; with the content being used internally between the two companies and stakeholders.


Filmmaker: Joe

Client: Reebok & Powerplay Brands